AI-powered product cost intelligence

See what products
really cost.

Discover the estimated manufacturing and landed cost behind everyday products — and compare it with what you actually pay.

Search by product name or paste a product URL

Featured analysis

Lamicall Car Headrest Tablet Holder, CH06 / CH06-US-B, Black

Automotive rear-seat tablet and smartphone holder · Lamicall

Retail

£28.18

Est. cost

£7.2

Multiple

3.9×

View full analysis →
Lamicall Car Headrest Tablet Holder, CH06 / CH06-US-B, Black

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See how retail prices compare with our estimated landed costs.

Lamicall Car Headrest Tablet Holder, CH06 / CH06-US-B, Black

Automotive rear-seat tablet and smartphone holder

Lamicall Car Headrest Tablet Holder, CH06 / CH06-US-B, Black

Lamicall

3.9×

Retail

£28.18

Est. cost

£7.2

Estimated cost is 26% of retail

76% confidenceView analysis →
Venco Honingdrop 235 g

Confectionery / sweet liquorice

Venco Honingdrop 235 g

Venco

0.0×

Retail

£0

Est. cost

£0.57

Estimated cost is Infinity% of retail

64% confidenceView analysis →
DG

Dairyland Ginseng Red Panax Ginseng, 500 mg, 150 Capsules

Herbal dietary supplement capsules

Dairyland Ginseng Red Panax Ginseng, 500 mg, 150 Capsules

Dairyland Ginseng

4.4×

Retail

£19

Est. cost

£4.3

Estimated cost is 23% of retail

68% confidenceView analysis →
VR

Victorian Radiator Cover White 1425-1995mm x 235mm x 936mm

Radiator cover / radiator cabinet

Victorian Radiator Cover White 1425-1995mm x 235mm x 936mm

Unbranded

2.2×

Retail

£99.99

Est. cost

£45

Estimated cost is 45% of retail

54% confidenceView analysis →
M2

Mounjaro 2.5 mg KwikPen solution for injection in pre-filled pen

Prescription injectable medicine; tirzepatide GLP-1/GIP receptor agonist

Mounjaro 2.5 mg KwikPen solution for injection in pre-filled pen

Mounjaro

6.2×

Retail

£179

Est. cost

£29

Estimated cost is 16% of retail

69% confidenceView analysis →
SF

Shark FlexBreeze HydroGo Misting Fan FA050UK

Portable cordless and corded misting fan

Shark FlexBreeze HydroGo Misting Fan FA050UK

Shark

2.8×

Retail

£129.99

Est. cost

£46.5

Estimated cost is 36% of retail

75% confidenceView analysis →
EcoAir DD1 Classic MK6

Desiccant dehumidifier

EcoAir DD1 Classic MK6

EcoAir

2.8×

Retail

£229.98

Est. cost

£82.5

Estimated cost is 36% of retail

73% confidenceView analysis →
Amazon Fire TV Stick HD with Alexa Voice Remote (2024 release)

HDMI streaming media player / smart TV stick

Amazon Fire TV Stick HD with Alexa Voice Remote (2024 release)

Amazon

2.9×

Retail

£39.99

Est. cost

£13.75

Estimated cost is 34% of retail

82% confidenceView analysis →
Apple iPhone 16e 128GB

Smartphone

Apple iPhone 16e 128GB

Apple

1.9×

Retail

£499

Est. cost

£267

Estimated cost is 54% of retail

90% confidenceView analysis →
Samsung Galaxy S26 Ultra 256GB

Smartphone

Samsung Galaxy S26 Ultra 256GB

Samsung

2.5×

Retail

£1129

Est. cost

£444

Estimated cost is 39% of retail

89% confidenceView analysis →
2V

2026 Volvo EX90 Ultra Twin Motor Performance

Full-size luxury battery-electric SUV

2026 Volvo EX90 Ultra Twin Motor Performance

Volvo Cars

1.4×

Retail

£98160

Est. cost

£67700

Estimated cost is 69% of retail

75% confidenceView analysis →
DD

DeWALT D26414-GB 230V LCD Heat Gun

Corded professional heat gun

DeWALT D26414-GB 230V LCD Heat Gun

DeWALT

3.0×

Retail

£79

Est. cost

£26

Estimated cost is 33% of retail

76% confidenceView analysis →
Dyson CameraJet™ electric toothbrush with flosser

Smart electric toothbrush with integrated precision liquid flosser

Dyson CameraJet™ electric toothbrush with flosser

Dyson

3.3×

Retail

£419

Est. cost

£126

Estimated cost is 30% of retail

70% confidenceView analysis →

How it works

From retail price to estimated true cost.

TrueCost breaks products down into the major components that determine what they may actually cost to produce and deliver.

01

Find the product

Search by product name, barcode or paste a retail product link.

02

Break it down

We estimate materials, components, labour, manufacturing, packaging and logistics.

03

Compare the price

See the estimated landed cost alongside the retail price and our confidence level.

Transparency matters

An estimate should never pretend to be a fact.

TrueCost will distinguish between verified, modelled and estimated costs. Every analysis will show its assumptions, confidence level and the evidence used to build the estimate.

Estimated manufacturing or landed cost is not the same as company profit. Retail prices may also cover research and development, marketing, warranties, staff, distribution, stores, returns, taxes and other operating costs.

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